Boston Digital | Sarepta Therapeutics

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Life Sciences / Digital Experiences

Securing a Global Digital Ecosystem

Sarepta Therapeutics has shaped the standards of precision genetic medicine – building and positioning as a leader in Duchenne muscular dystrophy and many other gene therapies. With developments in over twenty programs across three disease areas, Sarepta sought a secure, stable platform that acts as technical hub for several disparate websites. Through our partnership, we’ve built a robust digital ecosystem that is easy to manage, accessible and user-friendly for international audiences, and drives visitors closer to content fit for their needs.

Sarepta Therapeutics website on laptop

Sarepta inner page

Solutions

Built multiple websites, including Sarepta’s corporate site, in addition to multiple global, disease awareness and drug sites
Populated the content for every global site to provide a seamless transition from our team to Sarepta’s internal team
Enabled a workflow to ensure the content approval process is streamlined and simplified for every user

Sarepta Duchenne

Implemented multilingual features in every website to ensure ease of use and accurate translation for international users
Collaborated with another design agency to develop a drug site for patients and healthcare providers – captivating both audiences through unique visuals and technical best practices
Optimized every Sarepta website for international SEO to uncover where there are opportunities for future growth on search

Sarepta Patient

Rethemed Sarepta.com’s front end to make it mobile responsive and ensure a user-friendly experience
Leveraged Acquia and their software capabilities to stabilize Sarepta’s hosting environment and build a secure platform
Relied on our development team’s technical expertise to ensure a seamless build on the Drupal 8 platform for every Sarepta website

Outcomes

Arrow Up

115%

increase in mobile sessions YoY

Arrow Up

3000%

increase in page views YoY

Arrow Up

74%

increase in impressions for international searches YoY

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